题目内容
（请给出正确答案）
A. The high value
B. Low density or weight
C. A and B
D. Shortest time to transport
简答题官方参考答案
（由简答题聘请的专业题库老师提供的解答）
更多“what kind of products do the air carriers deliver？ （）”相关的问题
What kind of product does the company sell？
A．Machines
B．Construction material
C．Household products
D．Clothes
What kind of business is Ms. Moores company？
A．An office product supplier
B．An international marketing company
C．A financial service provider
D．A shipping company
What can you learn about the trademark protection in the U. S. ？
A．It prevents a product from being copied.
B．It tells the consumers what kind of product it is.
C．It gives the inventor or author exclusive right.
D．It is granted by the same office that grants the patent.
SECTION B INTERVIEW
Directions: In this section you will hear everything ONCE ONLY. Listen carefully and then answer the questions that follow. Questions 1 to 5 are based on an interview. At the end of the interview you will be given 10 seconds to answer each of the following five questions.
Now listen to the interview.
听力原文：Interviewer (Woman) :Isn't advertising really a kind of lying？
Advertising man(Man) :I don't think so. Quite often people do try to get away with those types of things, but the Federal Trade Commission is always very quick to jump on them to force them to show evidence to back up a claim.
I: I mean in your work. I mean, don't you actually tell lies to get people to buy things？ let me give you an example. You know, a movie star says that she uses--a starlet--says that she uses a certain kind of soap every night to make her skin look beautiful and, of course, she doesn't use it at all, or hardly ever.
A: I think if you go back very recently, just within the last year, you'll remember that one of our famous singers and actors and was uh... called do, ma for just that very thing, where he endorsed a product which he didn't use and had to take back what he said in his endorsement.
I: I see, so what you're saying is that you're forced to be honest in the profession.
A: In some cases that may be true. I won't deny that.
I: Well, you've been in the ad. business for nearly fifteen years. What kind of work do you find most interesting？
A: I would say, developing new markets, or not so much new markets, but when you have a product which previously people didn't perceive that they needed, but it is an advancement or an improvement over what people previously used, and are able to educate people and inform. them of a partiular thing, and they discover it will make their life better mid it is something that they could use.
I: To try to make them understand what's going on with a new product.
A: Basically, that's it, This is where a lot of the progress or the amenities in life which we take the granted now.., this is how they originally developed. Somebody thought of a new idea and convinced people that it was something they needed and after a period of time, it become what they considered a necessity. In other words, the advertising as a promotion will make people aware of a product, but.., the product's own worth will determine whether or not it's something that people will bring into their daily lives.
I: And... I suppose that if it endures over a long period of time, that shows that the product really does have a stable value and that you've not lying,...
A: Well, I think that's a fair assumption. I ... won't try to tell you in promoting things, people never lie, but the initial promotion simply gets people to try a product for the first time. And if the product itself has any merit, then people will continue to use it. So, the quality of a product will determine whether it has any staying power.
The interviewer believes that ______.
A．advertising can't be a kind of lying
B．advertising must be a kind of lying
C．advertising is most likely to be a kind of lying
D．advertising may be a kind of lying
A multinational corporation is one _____ engages in various
activities _______ production in a number of countries, has a great deal of resource commitment internationally, _______ lots of profits from this kind of operations, and has a worldwide managerial perspective on investment, marketing, production, finance, and other fields.
A. which…include…have
B. that…including…has
C. what…including…has
D. that…included…to have
听力原文： Woman: Isn't advertising really a kind of lying？
Man: I don't think so. Quite often people do try to get away with those types of things, but the Federal Trade Commission is always very quick to jump on them to force them to show evidence to back up the claims.
Woman: I mean in your work. I mean, don't you actually tell lies to get people buy things？ Let me give you an example. You know, a movie star says that she uses—a starlet—says that she uses a certain kind of soap every night to make her skin look beautiful and, of course, she doesn't use it at all, or hardly ever.
Man: I think if you go back very recently, just within the last year, you'll remember that one of our famous singers and actors and was uh… called down for just that very thing, where he endorsed a product which he didn't use and had to take back what he said in his endorsements.
Woman: I see, so what you're saying is that you're freed to be honest in the profession.
Man: In some cases that may be true. I won't deny that.
Woman: Well, you've been in the ad business for nearly 15 years. What kind of work do you find most interesting？
Man: I would say, developing new markets, or not so much new markets, but when you have a product which previously people didn't perceive that they needed, but it is an advancement or an improvement over what people previously used, and are able to educate people and inform. them of a particular thing, and they discover it will make their life better and it is something that they could use.
Woman: To try to make them understand what's going on with a new product？
Man: Basically, that's it. This is where a lot of the progress or the amenities in life which we take for granted now… this is how they originally developed. Somebody thought of a new idea and convinced people that it was something they needed and after a period or time, it became what they considered a necessity. In other words, the advertising as a promotion will make people aware of a product, but… the product’s own worth will determine whether or not it's something that people will bring into their daily lives.
Woman: And… I suppose that if it endures over a long period of time that shows that the product really does have a stable value and that you're not lying.
Man: Well, I think that's a fair assumption… I won't try to tell you that in promoting things, people never lie, but the initial promotion simply gets people to try a product for the first time. And then if the product itself has any merit, then people will continue to use it. So, the quality of a product will determine whether it has any staying power.
27. What does the Federal Trade Commission force advertisers to do？
28.Why does the woman mention the movie star？
29.What kind of work does the man find most interesting in the ad business？
30.What does the man think is important in making people bring a product into their daily lives？
(47)
A．Justify the claims they make.
B．Appear in court.
C．Get away with their products.
D．Always be honest in the ads.
When you buy a T-shirt, or a fur coat in a store, it often carries a label (标签) telling who made it or from what store it was bought. Indeed, some labels show the dress is famous and it is very expensive, so buyers secretly wish they might be carried for ever. On the other hand, buyers who deal with the cheapest products(产品) would be pleased to do away with labels entirely.
However, there is another label more important than the one showing from which store the dress was bought. When a person buys a fur coat ,or a jacket, from a store, a label telling what the product is made of should be carried to it.
This label is required by law. Besides telling what the product on show is made of, the label should be in clear English and be where one can find it easily. The information on the label must be the truth.
The reason for this label is that most buyers today aren't expert enough to know exactly what kind of fur or material they are buying. The buyer must believe in the store that sells the products or in what the labels say.
In the article ,the author says a little about ______.
A．black-market furs
B．managers' office
C．chemical laboratories
D．clothing stores
听力原文： Our company's offices are filled with models and gadgets that employees have built to test their ideas. We encourage this kind of creativity. We believe the best way for an engineer to test an idea is to build it. If one can get a prototype of the product to work, one can usually figure out how to scale it up and this in turn helps one to anticipate any problems one might have. We also believe fixed meetings are a waste of time. We're engineers, so if we have ideas, we need to build them and test them. Building working models feeds our creativity, which in turn fuels innovation. It also gives the client a clear example of what the final product will look like.
According to the speaker, what special items could be found in their office？
A．Prototypes
B．Games
C．Paintings
D．Printed plans
When you buy a T-shirt, or a fur coat in a store, it often carries a label (标签) telling who made it or from what store it was bought. Indeed, some labels show the dress is famous and it is very expensive, so buyers secretly wish they might be carried for ever. On the other hand, buyers who deal with the cheapest products(产品) would be pleased to do away with labels entirely.
However, there is another label more important than the one showing from which store the dress was bought. When a person buys a fur coat ,or a jacket, from a store, a label telling what the product is made of should be carried to it.
This label is required by law. Besides telling what the product on show is made of, the label should be in clear English and be where one can find it easily. The information on the label must be the truth.
The reason for this label is that most buyers today aren’t expert enough to know exactly what kind of fur or material they are buying. The buyer must believe in the store that sells the products or in what the labels say.
In the article ,the author says a little about ______.
A．black-market furs
B．managers’ office
C．chemical laboratories
D．clothing stores
A．In a test of three leading air filters, the SuperTec air filter performed at the same level as one of the filters and at a higher level than the other.
B．The SuperTec air filter is the only kind of air filter that will fit in the model of vacuum sold by Vesuvius Vacuums.
C．In a national study by a prominent consumer group, Vesuvius Vacuums gained a "superior" rating for product quality.
D．The customers of Vesuvius Vacuums have expressed no preferences concerning the type of air filter used in the product.
E．The specific air filter used in a given vacuum makes only a small difference in the long-term performance of that vacuum.
Why Japanese people queue so often？ Do they love it？ Probably they do. According to Japanese people, just like an excessively high price can evoke an image of equally high quality, long waiting lines act as an indicator for popularity, reduce availability and increase the subjective value of a good. Thus, for many Japanese customers, waiting lines are probably the most effective advertisement. For example, in an article published in The Japan Times in summer 2007, a Japanese woman confessed that she enjoyed queuing outside shops and restaurants and that she usually joined the line before asking the person in front of her what kind of product was sold. Standing in line also increases and extends anticipation until—yatto! (finally!) —patience is rewarded with the desired product. But when taken to an extreme level, the product one is actually queuing for ceases to be of any importance at all.
There are also some customers who are unable to queue or who are unwilling to wait, thinking it' s a waste of time queuing in a line. What could they do？ They can rent a queuer who will stand in line and purchase the desired product for them. Obviously, this service is not free of charge. Some service companies who offer all kinds of unusual service provide rentable " queuers". What' s more, in addition to providing queuers to individuals, the service companies also provide queuers to some shops to increase the image of a hard-to-get product and make customers want to join the line by forming or extending lines. Therefore, waiting lines have become a marketing tool and it would not be surprising to find professional queuers in a line. Some people view it a pure speculation, but they can't deny that it really works and the wage of a few professional queuers to keep the line in shape would be a minor investment compared with what would happen if the queue suddenly disappeared.
However, success is not always guaranteed because the attractiveness of waiting in line can easily backfire if the desired product does not meet expectations.
What is the marketing tool appears in the text？
A．Providing queuers to individuals.
B．Providing queuers to shops.
C．Hiring professional queuers to wait for oneself.
D．Hiring professional queuers to keep a line in shape.
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