The business of advertising is to invent methods of addressing massive audiences in an eff
【26】
A.comprehensible
B.persuasive
C.attractive
D.competitive
【26】
A.comprehensible
B.persuasive
C.attractive
D.competitive
What can we learn from the Calcutta businessman?
A.It is a good idea to place marriage advertisements in the newspaper.
B.It is a bad idea to place marriage advertisements in the newspaper.
C.It is embarrassing if anyone answers such advertisements.
D.It is embarrassing if no one answers such advertisements.
What does the author try to do in the last paragraph?
A.Appeal for donations.
B.Make an advertisement.
C.Promote training programs.
D.Show sympathy for the blind.
The writer's advice to companies in the second paragraph is to
A.produce a brochure to advertise new product lines.
B.use a brochure to extend the customer base.
C.accept that a brochure cannot fulfil every objective.
D.aim to get a bigger budget allocation for producing brochures.
Part B
For this pan, you are required to write an essay approximately 120 words about advertisements. You are advised to arrange your idea in three paragraphs with key words given. The following are the words you must use in your essay.
Key words: advertisement, advertise, consumer, manufacturer, salesperson, product, failure, newspaper, TV, radio, agency, service, misrepresent, exaggerate, benefit, victim, satisfactory.
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