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提问人：网友doveqkl 发布时间：2022-01-07

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根据下面内容，回答题？？Market Research？？0 Market research involves in collecting and sortin

根据下面内容，回答题

？？Market Research

？？0 Market research involves in collecting and sorting facts and opinions from specific groups

00 0f people．The purpose of research can vary from discovering the popularity of a political

34 party to assessing whether is a product needs changing or replacing．Most work in

35 consumer research involves interviewers employed by market research agencies，but

36 certain industrial and social research is carried out by any specialist agencies．？？Interviews

？？？？37 may be with individuals or groups and can last anything as from a few minutes to an hour

38 0r more．In some interviews，people may be asked to examine or try out products before

39 giving up their opinion．Successful interviewers tend to like meeting people and should

40 not only be shy of addressing strangers．Interviewers are usually expecled to work

41 unsupervised，organizing their own workload．Self-discipline is absolutely essential，and

42 as are motivation and enemy．There are no specific age limits for such a work，though

43 many agencies prefer to employ older applicants with experience of meeting people。

44 Market research agencies which frequently organize training，where trainees learn how

45 to recognize socio-economic groups and practice approaching to the public。？？？？？？

34__________ 查看材料

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更多“根据下面内容，回答题？？Market Research？？0 Market research involves in collecting and sortin”相关的问题

第1题

根据下面内容，回答题： In the past，the concept of marketing emphasised sales．The prod

根据下面内容，回答题：

In the past，the concept of marketing emphasised sales．The producer or manufacturer made a product he wanted to sell．（0） C Basically。selling the product would

be accomplished by sales promotion，which included advertising and personal selling．__8__ Distribudon consisted of transportation，storage，and related services such as financing．standardisation and grading，and the related risks．

The modem marketing concept encompasses all 0f the activities mentioned．but it is based on a different set of principles．__9__In other words，goods should be produced only if they Can be sold．There—fore，the producer should consider who is going to buy the product-or what the market for the product is—before production begins．__10__Marketing now involves first deciding what the customer Wants，and designing and producing a product that satisfies these Wants at a profit to the company．__11__This is much more diffcult since it involves human behaviour．__12__ Thus，demand and market forces are still important aspects of modem marketing，but they are considered prior to the production process．

A．It subscribes to the notion that production can be economically justified only by consumption．

B．In addition to sales promotion，marketing also involved the physical distribution of the product to the places where it was actually sold．

C．Marketing is as important in today’S economy as the production of goods and services．

D．Production，on the other hand，is mostly an engineering problem．

E．Instead of concentrating solely on production，the company must consider the desires of the consumem．

F．This is very different from making a product and then thinking about how to sell it．

G．More than half the cost of consumer goods can be traced to marketing activities．

__________

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第2题

根据下面短文内容，回答题。 Spoilt for ChoiceSome research which was recently carried out i

根据下面短文内容，回答题。

Spoilt for Choice

Some research which was recently carried out in Britain has confirmed what many ordinary shoppers have suspected for quite a long time. Having a__________(51) election of goods to choose from is not necessarily a__________(52) to consumers. The average supermarket in Britain has around 40,000 different products on sale at any one time and if you&39;re__________(53) of buying a car, then there are actually around 1,600 different__________(54) on the market.

In one sense, choice is a good thing because it __________ (55) us to buy those products which best suit our needs. But choice can also __________ (56) something of a problem. With over 400 brands of shampoo on the market, how does the consumer__________ (57) hold of the information necessary to choose between them？

For some people, the solution is to buy only well-known brands, whilst others are happy to be__________(58) by advertising. There is evidence,__________(59), that for some people the__________ (60) of choice available to them in Britain&39;s consumer society is actually a __________ (61)of anxiety and stress. One man interviewed by the researchers admitted that he had__________(62) out to buy his girlfriend a mobile phone for her birthday, but was so__________(63) by the number of different types on offer in the shop that he __________ (64) up and decided to buy her a bundle(束 )

of flowers__________(65)!

__________ 查看材料

A.deep

B.wide

C.long

D.tall

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第3题

根据下面内容，回答题 A The Birmingham Alliance will provide Birmingham with one of Europe"s

根据下面内容，回答题

A

The Birmingham Alliance will provide Birmingham with one of Europe"s largest regional shopping centres， right in the heart of the city．The Alliance， an initiative between three of the largest developers in the country， all with extensive experience of urban regeneration schemes， will facilitate an 800m investment in Birmingham．This will regenerate 40 acres of the city centre within the next decade．Planning permission is in place for the new scheme， which will be a short distance from existing prime retail areas．The development will be well serviced by all forms of public transport， as well as providing parking space forε 3，200 cars.

B

The private-public partnership between Legal & General and Bracknell Town Council will manage the ~ 500m regeneration of the town"s centre．The proposals， which are awaiting the outcome of consultation with local residents， provide for approximately 102，000 m2 of retail and leisure facilities， ε200 residential units and office accommodation．This development is expected to set the standard for town centre regeneration schemes to come because of the way it integrates the business and community sectors．It will also facilitate great improvements in the region"s transport infrastructure.

C

Bluewater is a symbol of retail excellence， achieved through a unique combination of design， retail mix， leisure， catering and hospitality．The centre， surrounded by parkland， is situated in the country"s most affluent region．Eleven million people， with a combined spending power predicted to exceed a record 5.5bn， live within 60 minutes of the centre．The developers set a precedent in the industry by gating the country"s three best-known department stores to open very large branches within the centre， as well as over 300 leading fashion and lifestyle. stores.

D

Following its recent stock market success， Lend Lease is now developing Overgate shopping centre in Dundee．Construction is well under way， and with several of the country"s best-known retailers already secured， Lend Lease is promoting the centre as the unrivalled shopping destination of the region．The economic base of the area has improved continuously over the past decade， due to the fast expansion of the biomedical and service sectors．With an estimated potential market of 500，000 people， Overgate is proving attractive to leading UK retailers.

This development is in an area where the potential for consumer spending is the highest in the country.

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第4题

根据下面短文内容，回答题。 Child Consultants ____________

根据下面短文内容，回答题。

Child Consultants

____________ 查看材料

A.sentence

B.word

C.answer

D.question

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第5题

根据下面内容，回答题 A．pizr B．Draft C．DMFS D．Dmfs E．meanDM 乳牙龋失补牙数

根据下面内容，回答题

A．pizr

B．Draft

C．DMFS

D．Dmfs

E．meanDM

乳牙龋失补牙数

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第6题

根据下面短文内容，回答题。 Kicking the Habit Boys usually develop bad habits

根据下面短文内容，回答题。

Kicking the Habit

Boys usually develop bad habits when they are very young. 查看材料

A.Right

B.Wrong

C.Not mentioned

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第7题

根据下面内容，回答题 "Businessman of the Year" AwardA. James King: Chief Execu

根据下面内容，回答题

"Businessman of the Year" Award

A. James King: Chief Executive of Fentons Finance

King was nominated for the quality of his leadership, with the judges claiming that the Fentons Finance boss is almost revered by his team. He is credited with reinventing Fentons Finance - revitalizing its culture of inflexibility, removing outdated pre-merger barriers and playing a brilliant tactical game. He led everyone to believe he was opposed to large mergers and then jumped on the Westcombe Bank opportunity at just the right moment. History will be the judge, but for now the markets consider King to be a star.

B. Keith Nash: Chief Executive of Hamley&39;s Supermarkets

Nash took over as CEO when Hamley&39;s systems and distribution were out of date and the brand badly needed freshening up. He began refocusing the brand at the higher quality end of the food market and launched several own-brand initiatives for the health conscious. As a result, the share price has gone up nearly 80 per cent. This should be extremely satisfying for Nash, who had left the retailer in 1986, disappointed after failing to secure the top job.

C. Jorge Marquez: Chairman of the Kenwick Group

Marquez was a popular choice for his achievements at Kenwick. The judges say he has been courageous in pushing through the appointment of controversial or inexperienced chief executives to companies within the group, and then sponsoring them as they transformed their businesses. He operates as a "virtual" chairman, without a permanent office in any one company. He phones his CEOs regularly, and several of them have acknowledged the vital contribution he makes to their effectiveness. Everyone is impressed at how he also finds the time to be chairman of two other large companies.

D. Richard Jenkins: Finance Director of Centron Advertising

Labouring in the shadow of a high-profile boss can sometimes draw attention away from the finance director, and the judges considered it was high time Jenkins got that attention. The CEO may be the public face of Centron, but Jenkins is the one who makes it run smoothly. Behind the scenes, he is constantly demonstrating that budgets and forecasts are what is needed to make a company successful, particularly now that the advertising market has been hit by recession, it is largely thanks to him that Centron is in much better shape than its rivals.

This businessman has successfully targeted a different group of consumers. 查看材料

A.A

B.B

C.C

D.D

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第8题

根据下面内容，回答题： A．JP B．USP C．BP D．Ch．P． E．Ph．Eur．美国药典

根据下面内容，回答题：

A．JP

B．USP

C．BP

D．Ch．P．

E．Ph．Eur．

美国药典的缩写是

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第9题

根据下面短文内容，回答题。 The Value of Tears The word "film" in Paragraph 1

根据下面短文内容，回答题。

The Value of Tears

The word "film" in Paragraph 1 is closest in meaning to __________. 查看材料

A.door

B.point

C.coat

D.level

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