Reaching new peaks of popularity in North America is Iceberg Water, which is harvestedfrom
icebergs off the coast of Newfoundland, Canada.
Arthur von Wiesenberger, who carries the title Water Master, is one of the few water criticsin North America. As a boy, he spent time in the larger cities of Italy, France and Switzerland,where bottled water is consumed daily. Even then, he kept a water journal, noting the brands heliked best “my dog could tell the difference between bottled and tap water, ” He says.
But is plain tap water all that bad？ Not at all. In fact. New York&39;s municipal water for more than a century was called the champagne of lap water and until recently considered among the bestin the world in terms of both taste and purity. Similarly, a magazine in England found that tapwater from the Thames River tasted better than several leading brands of bottled water that were400 times more expensive.
Nevertheless, soft-drink companies view bottled water as the next battle-ground for market share-this despite the fact that over 25 percent of bottled water comes from tap water: PepsiCo&39;sAquafina and Coca-Cola&39;s Dasani arc both purified tap water rather than spring water.
As diners thirst for leading brands, bottlers and restaurateurs salivate(垂涎)over the profits. A restaurant&39;s typical mark-up on wine is 100 to 150 percent, whereas on bottled water it&39;s often 300 to 500 percent. But since water is much cheaper than wine, and many of the fancier brands aren&39;t available in stores, most diners don&39;t notice or care.
As a result, some restaurants are turning up the pressure to sen bottled water.According to an article in The Street Journal, some of the more shameless tactics include placing attractivebottles on the table for a visual sell, listing brands on the menu without prices, and pouring bottledwater without even asking the diners if they want it.
Regardless of how it？s sold, the popularity of bottled whaler taps into our desire for betterhealth, our wish to appear cultivated, and even a longing for lost purity.
76.What do we know about Iceberg Water from the passage？
A.lt is a kind of iced water
B.It is just plain tap water
C.It is a kind of bottled water
D.It is a kind of mineral water
The-fancier brands (Line 3 Para 5) refers to____.A.tap water from the Thames River
B.famous wines not sold in ordinary stores
C.PepsiCo's Aquafina and Coca-Cola's Dasani
D.expensive bottled water with impressive names
According to passage, why is bottled whaler so popular？A.It is much cheaper than wine
B.It is considered healthier
C.lt appeals to more cultivated people
D.It is more widely promoted in the market
Why are some restaurants turning up the pressure to sell bottled water？A.Bottled water brings in huge profits
B.Competition from the wine industry is intense
C.Most diners find bottled water affordable
D.Bottled water satisfied diners' desire to fashionable
By saying “My dog could tell the difference between bottled and tap water (Line 4 Para2),V on Wiesenberger wants to convey the message that_____？A.plain tap whaler is certainly unfit for drinking
B.bottled water is clearly superior to tap water
C.bottled water often appeals more to dogs taste
D.dogs can usually detect a fine difference in taste
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