Although he has finally decided to dispatch armed forces to fight the fires, Brazilian Pre
Carlos Ghosn, the Brazilian-born car executive, is head of the Japanese car manufacturer, Nissan. He spoke to reporters about Japanese economy. [TONE]∥[TONE]
NEWSWEEK: Japan's economy is even worse off now than when you arrived in 1999. Did you expect it to get this bad? [TONE]∥[TONE]
GHOSN: Little by little, I've come to think that what's remarkable about Japan is that there is so much potential. I can see it inside and outside Nissan, but so little is delivered. Japan is always extremely strong when there's a mission. The glorious years have always been driven by a strong, clear vision. It would be fair to say that this vision doesn't exist today—or if it exists, it is blurred. Or fake. People talk about problems, with bad loans and things. What is missing is a clear vision that would mobilize all the qualities Japanese people can show in periods of challenge. [TONE]∥[TONE]
Why are people saying Japan has a problem? What goals would be realistic? [TONE]∥[TONE]
First, Japan did not grow as much as people were expecting. Second, the creation of value and wealth were on very strong up trend until the 1990s. How can Japan resume wealth creation? And how can Japan grow again? Let me give you an example in the automobile market. At its peak, 6 million cars were sold in Japan per year. Today we're barely at 4 million. One objective may be to say: "How can we return to the peak years?" Coming back to the best performance Japan has reached would represent a big jump forward. [TONE]∥[TONE]
Why don't more companies put their own houses in order? Nissan is certainly a model. [TONE]∥[TONE]
There is a lot of coverage of Nissan. From the beginning we anticipated this. I had a sense that we needed to be extremely transparent because we would be introducing a lot of change, and for change to work people need to know why and how we're making these changes. Because Japan's strengths are (found) particularly at the base. The work force is second to none, and once they are convinced that this is the direction to take, people are willing to go the extra mile for these things to happen. [TONE]∥[TONE]
Many Japanese fear radical reform. Is there a middle way? [TONE]∥[TONE]
I personally don't believe in middle ways. I'm not telling you this to be provocative; at Nissan we would never have taken the middle road. When I met Nissan's unions in July of 1999. They came to my office and at the end of these informal talks, I asked if there was anything they wanted to tell me as we worked to come up with a plan. They said: "Yes, we have something. Whatever you have to do, do it fast." They just wanted to get out of the tunnel. [TONE]∥[TONE]
Is Japan overreacting to the threat from China? [TONE]∥[TONE]
Japan is establishing a very solid relationship with China. When you see the transfers of technologies, the investments and collaborations, Japan is finding very smart ways to associate itself with the government. ObvioUsly, there are many countries that would love to take Japan's place. But they will do it if, and only if, Japan allows them to do it. I don't think there is a major outside threat to Japan. The major threat is internal. We're not recognizing the potential of the country and not acting on this potential. [TONE]∥[TONE]
With Japan's stock prices at 20-year lows, is now a good time to invest? [TONE]∥[TONE]
This is the moment to invest, both for Japanese people and for those outside Japan who are seeking opportunity. It will have to be active investment; you'll have to work on it to make sure it delivers. But it's an opportunity, no doubt about it. [TONE]∥[TONE]
A、resiliency
B、flexibility
C、kindness
D、capability
M-series routers to lay off the groundwork for new premium 【S2】______
services. It's for the first time that Juniper gear has been installed 【S3】______
in the portal's network, the company said.
The project was overseen by Brazilian systems integrator M13, which specializes in complex
technological projects in data, 【S4】______
voice, image communication and infrastructure, security and 【S5】______
converged networks. Financial terms were not disclosed.
"The M-series platform. is the foundation of our long-term strategy to transition to a value-
added services model," Daniel Carvalho,
a marketing manager at Yahoo, said in a statement. Yahoo Brasil 【S6】______
also expects if gains in security and scalability by using Juniper's 【S7】______
network equipment.
Like its counterparts in the United States and in other countries, 【S8】______
Yahoo Brasil offers search, shopping, dating, jobs and news content among other services.
In all, the Sunnyvale, although 【S9】______
Calif. -based Yahoo's network includes 25 worldwide properties available in 13 languages.
Yahoo also recently took steps to enter onto the online music 【S10】______
offering arena with its $160 million purchase
http://www. internetnews. com/bus-news/article. php/3407751 of MusicMatch.
The Yahoo-Juniper deal represents another win for network vendors in Latin America.
But earlier this month, Lucent Technologies notched 【S11】______
two deals.
First, it installed within 80,000 ADSL access ports for a subsidiary of 【S12】______
Telefonica in Argentina. And in Mexico, Maxcom Telecommunications
hired Lucent to increase the network's ability to deliver IP services.
【S1】______
Brazil has become one. of the developing world’s great successes at reducing population growth but more by accident than design. While countries such as India have made joint efforts to reduce birth rates, Brazil had better results without really trying, says George Martine at Harvard. Brazil’s population growth rate dropped from 2. 99% a year between 1951 and 1960 to 1. 93% a year between 198 land 1990, and Brazilian women now have only 2. 7 children on average. Martine says this figure may have fallen still further since 1990, an achievement that makes it the envy of many other Third World countries. Martine puts it down to, among other things, soap operas (肥皂剧) and installment (分期付款) plans introduced in the 1970s. Both played an important, although indirect, role in lowering the birth rate. Brazil is one of the world’s biggest producers of soap operas. Globo, Brazil’s most popular television network, shows three hours of soaps six nights a week, while three others show at least one hour a night. Most soaps are based on wealthy characters living the high life in big cities. Although they have never really tried to work in a message towards the problems of reproduction, they describe middle and upper class values: not many children, women working, says Martine. They sent this image to all parts of Brazil and made people conscious (有意识的) of other patterns of behaviour and other values, which were put into a very attractive package. Meanwhile, the installment plans tried to encourage the poor to become consumers. " This led to an enormous change in consumption (消费) patterns and consumption was incompatible (不相容的) with unlimited reproduction," says Martine. 9. According to the passage, Brazil has lowered its population growth ________. A. by educating its citizens B. by careful family planning C. by developing TV programmes D. by chance 10. According to the passage, many Third World countries A. haven’t given much attention to birth control B. would soon join Brazil in controlling their birth rate C. haven’t yet found an effective measure to control their population D. haven’t realized the importance of TV plays in family planning 11. Soap operas have helped in lowering Brazil’s birth rate because ________. A. they keep people sitting long hours watching TV B. they have gradually changed people’s way of life C. people are drawn to their attractive package D. they popularize birth control measures 12. What is Martine’s conclusion about Brazil’s population growth? A. The increase in birth rate will increase consumption. B. The desire for consumption helps to reduce birth rate. C. Consumption goes with reproduction. D. A country ‘s production is limited by its population growth. |
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