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听力原文：M: Can you give me some information about the cost of a trip to Los Angeles？
W: I'm sorry, sir. I can't give you that information over the phone. The travel agent will he able to help you.
Q: Where did the man want to go？
(14)
A．To San Diego.
B．To New York.
C．To Los Angeles.
D．To San Francisco.
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A、would be
B、am
C、will be
D、was
William Taylor started his career as Chief Executive of the design consultancy he founded ten years ago, but since selling that he's been working freelance. He modestly describes himself as a publicist, though in fact his scope is far greater than that suggests. His work is eye-catching, witty and extremely effective. He was last year's prizewinner in our exhibitions category, for the digital media gallery that he had designed. His major project at the moment is to design an exhibition of photography, and we look forward to seeing the results. Ladies and gentlemen - William Taylor
M Thank you. Our first award this evening is in the Internal Communications category, and this goes to the Steppart Consultancy for their work for travel chain Farlands. The consultancy's original brief was to develop an effective internal communications system of memos and newsletters, but they concluded that an intranet would be far more effective. So with the client's agreement Steppart rewrote their brief Not only did the new system have to be user-friendly, its design also had to reflect Farlands' brand values - bright, colourful and synonymous, with fun. It succeeded in full, overcame all the. company's communications problems, and allowed it to make the predicted savings on postage and paper What was not foreseen, however, was the strong sense of involvement and even excitement that the innovation also created, which greatly enhanced Farlands' intemal culture. So today's first prizewinner is the Steppart Consultancy,
The winning consultancy in our Corporate Identity category is J3, for their work for Coffee Cabina, whose outlets provide such good cups of coffee and cakes. When Coffee Cabina decided to re-brand, two years ago, it had nine stores with three separate identities. Since it launched its new identity, the company has refitted all its existing stores and a further dozen are about to be opened. While operating costs have risen by 15 per cent, profitability has increased by over 40 per cent. Since hitting 'the streets, the new design has led to a steady rise in the number of new customers, and most of the stores reached the sales potential which was forecast for them within two to three weeks, instead of the standard four to six months, Ladies and gentlemen, the J3 Consultoncy.
Now we turn to packaging, and this award goes to consultancy Tamka for its work for Starbury Ice Creams. Starbury decided to launch a range of premium ice creams, to complement its existing range, and identified this as an opportunity to aim at a more mature market segment than the children who comprised the majority of its existing customers. This was made part of Tamka's brief Another challenge for the designers was to attract year-round sales, unlike the seasonal consumption which the existing range depended on. The new premium ice creams have quickly become established, and the company strongly believes that this was helped by the excellent packaging which Tamka designed for them. The designs challenge every tradition, from the shape and material of the ice cream containers to the minimalist feel of the label. The panel was very taken by th/s, and by the coherent approach which the designers took to every aspect of the design package. So the award in the packaging category goes to Tamka.
How to approach Listening Test Part One
&8226;In this part of the Listening Test you listen to a monologue, e.g. a presentation.
&8226;Before you listen, read the notes. Think about what you are going to hear.
&8226;Note all
M: Oh, they used to be on Aisle 12, but we've moved them. Now you'll find them at the end of Aisle 14. in the Household Goods section. They're underneath the toilet bowl cleanser.
Q: What does the woman want to buy？
(15)
A．Toilet bowl cleanser.
B．Household goods.
C．Light bulbs.
D．Tulips.
W: I think I have every right to get upset. You knew I was scheduled to give a speech at those meetings this afternoon.
Q: What does the man think the woman is doing？
(19)
A．Being rude without cause.
B．Being hasty to schedule meetings.
C．Giving herself an upset stomach,
D．Becoming extremely forgetful.
B．It promotes the concept of self learning.
C．It allows more flexibility in students' schedules,
D．It doesn't require any examinations.
W: Yeah. I waited an hour to sign up for a distance learning course.
M: Distance learning？ Never heard of it.
W: Well, it's new this semester. It's only open to psychology majors. But I bet it'll catch on else where. Yesterday over a hundred students signed up.
M: Well, what is it？
W: It's an experimental course. I registered for Child Psychology. All I got to do is watch a twelve week series of televised lessons. The department shows them several different times a day and in several different locations.
M: Don't you ever have to meet with your professor？
W: Yeah. After each part of the series, I have to talk to her and the other students on the phone, you know, about our ideas. Then we'll meet on campus three times for reviews and exams.
M: It sounds pretty non-traditional to me. But I guess it makes sense considering how many students have jobs. It really must help with their schedules. Not to mention how it'll cut down on traffic.
W: You know, last year my department did a survey and they found out that 80% of all psychology majors were employed. That's why they came up with the program. Look, I'll be working three days a week next semester and it was either cut back on my classes or try this out.
M: The only thing is, doesn't it seem impersonal though？ I mean, I miss having class discussions and hearing what other people think.
W: Well, I guess that's why phone contacts are important. Anyway it's an experiment. Maybe I'll end up hating it.
M: Maybe. But I'll be curious to see how it works out.
(20)
A．On television.
B．At registration.
C．In class.
D．At work.
A telecommunication satellite experienced computer failure. The satellite, known as Galaxy Four, moved from its correct orbit and was unable to receive signals from Earth. A backup computer failed to turn on, and the satellite began to spin out of control.
Galaxy Four was launched in 1993. It cost two hundred fifty million dollars. Galaxy Four provided the major link for millions of pagers, credit card operations, company communications systems, and home satellite equipment. The satellite also was used to send television and radio broadcasts.
The telecommunication satellite failure created big problems for many companies. At least eight of the nation's ten biggest paging companies depend on Galaxy Four. A pager is an electronic device that receives telephone messages. The pager makes a beeping sound when it receives one. Ninety percent of the nation's forty-five million pagers lost service when Galaxy Four failed. Paging companies were unable to provide services to police department, doctors and other individuals.
The satellite failure affected many television and radio broadcasts. Thousands of computer users were unable to use the Internet.
A nearby satellite called Galaxy Six has replaced the Galaxy Four satellite. Signals for broadcasting companies are being sent through Galaxy Six. Another satellite, Galaxy Three-R, is replacing Galaxy Four for paging and other signals. Technical experts had to move each person's satellite equipment to point to Galaxy Three-R. Each move takes about thirty minutes. Technicians say the moves must be exact to within less than a centimeter. They were able to restore service to most customers within a few days.
(23)
A．Millions of Americans began to doubt the efficiency of telecommunications.
B．Millions of Americans sued(起诉)the telecommunications company.
C．Millions of Americans were frightened by the accident and became silent.
D．Millions of Americans bad to live and work without the technology they depend on every day.
B．Television and radio broadcasts.
C．Computer users.
D．Household equipment.
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