【简答题】1.阅读下列企业介绍并完成后面的练习 Shell i...
【简答题】1.阅读下列企业介绍并完成后面的练习 Shell is a global group of energy and petrochemical companies. Our headquarters are in The Hague, the Netherlands, and our Chief Executive Officer is Peter Voser. The parent company of the Shell group is Royal Dutch Shell Plc, which is incorporated in England and Wales. Our strategy to generate profitable growth remains to drive forward with our investment programme, to deliver sustainable growth and provide competitive returns to shareholders, while helping to meet global energy demand in a responsible way. In Upstream we focus on exploring for new oil and gas reserves and developing major projects where our technology and know-how adds value for resource holders. In Downstream our emphasis remains on sustained cash generation from our existing assets and selective investments in growth markets. (1) 该企业介绍中传递的信息是: (2) 你认为企业介绍中应该包含哪些内容? (a) 地理位置 (b) 创立时间 (c) 投资方式 (d) 主要产品(产品名称、规格及适用范围) (e) 生产规模(产量、产值、占市场份额、固定资产占地面积等) (f) 行业排名(国内、国际权威性的排名) (g) 企业宗旨 (h) 企业文化 (i) 发展趋势 (j) 企业其他特点 (3) 你认为企业介绍的语言应该有哪些特点? (a) 通俗易懂 (b) 简洁规范 (c) 符合语言习惯 (d) 避免死译、硬译 (e) 符合时代特点 (f) 尽可能使用数字来说明 (g) 逻辑性要强 (h) 紧凑客观 (i) 富有吸引力 (j) 精练而生动