听力原文：Man: Good afternoon ladies and gentlemen.Thank you for attending this homecoming

听力原文：Man: Good afternoon ladies and gentlemen.

Thank you for attending this homecoming lecture. Let me say that it is not really a lecture but an informal discussion of my insights into the qualities of leadership.

Although a good leader needs to have many qualities, in my opinion there are 10 qualities, which are the most important.

The most important quality of a leader is to lead. This may sound simple but in reality many people in leadership positions fail to lead.

The world is constantly changing and any business needs to move with the times or risk losing ground. To lead means to make difficult decisions. These decisions include setting your own agenda for the organisation such as determining its core values and setting its strategic direction. Other decisions also include making tough decisions on professional, business and personnel matters.

No leader makes the right decision every time but a good leader is not afraid to make decisions because he is not afraid to reverse his decision and take remedial action where necessary. A bad leader is one who shies away from making decisions and simply wait for things to happen.

Secondly, a leader is expected to set the strategy for the organisation. How does a good leader choose the right strategy for his organisation？ A good leader must develop a thorough analysis of the strengths, weaknesses, opportunities and threats of the organisation. He must evaluate carefully the pros and cons of each alternative strategy. He should also consider the short-term as well as the long-term impact of each option. What I cannot over-emphasise is that a leader must adopt a strategy for his organisation He cannot simply copy others.

Thirdly, a key attribute of a good leader is to be able to communicate internally and externally. He must maintain a high level of visibility. Internally, the leader must communicate his strategy and vision to every member of the firm. Externally, the leader is the face of the organisation and must project a positive image for the organisation. He should act as the spokesman on important issues for the organisation.

Qualities of Leadership

Introduction

1 In the speaker's opinion, there are______most important qualities for good leadership.

2 The first and foremost quality of leadership is to______.

3 To lead means to make decisions, which include______for the organisation such as determining its core values and setting its strategic direction.

How to be a good leader

4 A good leader is brave enough to make decisions and take______action.

5 A bad leader is always away from______and simply wait for things to happen.

6 A good leader must analyse fully the strengths, ______and threats of the organisation.

7 A good leader must assess carefully the______of each alternative strategy.

8 A good leader can't only______other companies' strategy.

9 Thirdly, a key attribute of a good leader is to be able to make communication and externally.

Internal and external communication

10 Internally, the leader must communicate his strategy and______to every member of the firm.

11 Externally, the leader must provide______for the organisation.

12 A good leader should play the role of the______on important issues for the organisation.

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