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提问人：网友wuhu1937 发布时间：2022-01-07

[主观题]

You work for a boot company and have some proposals to make concerning the "Borders" boots

Write your proposal to the directors:

mention the logo, the concept and the product itself

propose the adaption of the concept "Borders" to different markets

recommend further studies in marketing strategies.

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更多“You work for a boot company and have some proposals to make concerning the "Borders" boots”相关的问题

第1题

The R&D department will develop and test one or more physical versions of the product concept. Developing a successful _________, however, can take days, weeks, months or even years.

A、model

B、prototype

C、proposal

D、type

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第2题

___________ is the process of introducing a new product or production method into commerce—making it available on the market.

A、Marketing strategy development

B、Business analysis

C、Product development

D、Commercialisation

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第3题

Idea screening is defined as _________ and _________ new product ideas to get the most promising ones for business.

A、generating

B、evaluating

C、developing

D、contrasting

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第4题

During concept testing, new product concepts can be presented to consumers physically only.

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第5题

If the product concept passes the business test, it must be developed into a physical product.

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第6题

In test marketing stage, the product and its proposed marketing programme are tested in real market settings within a large scale.

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第7题

Normally, companies have the confidence, capital and capacity to launch new products into full national or international distribution one and for all.

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第8题

Sometimes, a company’s strategy is built around its price-value ________.

A、relation

B、correlation

C、property

D、proposition

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第9题

Monopolistic competition occurs when an industry has many firms offering products that are similar but not ________.

A、equal

B、different

C、identical

D、distinct

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