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提问人:网友Amason_1984 发布时间:2022-01-06
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听力原文:Anna Hi, Jack. Jack Hi, Anna. Anna Are you free now? Jack Not too busy. Wh

at can I do for you? Anna I wanna discuss with you on the lecture the professor gave at the last class. Jack Oh, that was an interesting lecture, wasnt it Anna Yeah, that is why I am still thinking about his views. Jack So, what is your opinion on the topic of marketing? Anna Marketing merely reflects the needs and wants of consumers. Marketing deals with identifying and meeting human and social needs. Successful goods, including products and services, are those that are demanded or needed by consumers. That is the summary of the views in our textbook. Is that right? Jack Er, those are the views in our teaching materials. Anna Well, I think that marketing can sometimes shape consumers needs and wants. It helps us in making major decisions like what car to buy; what realtor to use; to not so major decisions like what computer to buy, where to shop for clothes, groceries etc. Jack Uh...for instance... Anna regaining train of thought Er, the marketer that uses the catchiest phrases; the funniest ads; the latest music in their ads and or the coolest celebrities in their ads, are usually the ones that get our attention...We tend to buy for some of these reasons, and so this proves that our needs are shaped by marketing. Jack Uh... thinking Hmmm... that sounds reasonable. Anna So... Jack But, I think buying from one retailer over another, because their marketing is better or more convincing is not saying that the marketer is shaping or creating a need though. Anna Oh? Why? Jack The need or want is established already in the buyers mind. It is up to the marketers to make their product stand out among the competition, so that you, satisfy your need with their product. Anna Uh... thinking Er...although marketing has been defined as satisfying customer needs and wants, I tend to agree with the critics. Marketers sometimes have "tremendous" swaying powers on encouraging consumers to spend more money than they should on goods or services that they simply do not need. Jack That is interesting, go on. Anna You see, I dont need a new computer, but Microsoft has a more updated one thats much faster and "it will make my life so much easier" (so they say). I have a 1999 Mazda. It runs fine, but the advertisement for the new 2005 Mazda is sticking in my mind. Will I buy that new Mazda 626, hmmm? Jack Excellent. You seem to have thought about the topic deeply. Next class, you can discuss it with the professor, then we can hold a debate. Anna leaving Great. I think other students will also be excited to discuss the topic. I wanna go to the library to find reference books for the discussion. Bye! Jack Okay, bye!Narrator Listen to part of a conversation between to students. Now get ready to answer the questions. You may use your notes to help you answer.

Why does Anna go to see her classmate?

A.She has some questions to ask him.

B.She intends to arrange a debate for the class.

C.She intends to discuss with him on marketing.

D.She intends to inform. him of the class arrangement.

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更多“听力原文:Anna Hi, Jack. Jack Hi, Anna. Anna Are you free now? Jack Not too busy. Wh”相关的问题
第1题

段落翻译: Whether you are waiting tables or a brain surgeon, any job you do is about serving others and making their life better on some level. We have all had experiences where someone working in their job has lifted us up and made a difference to our day or brought us down and made our day worse. We have all met wonderful people cleaning floors and people who are not so wonderful who have amazing jobs. So whatever your job, how do you bring love to work? Be grateful for your work. Being grateful doesn’t mean you have to stay in a job you don’t like but it will help you to develop a more positive mindset when you are there. You don’t like your job, but you may enjoy being with your colleagues. This is something to be thankful for. When you practise gratefulness it will really allow you to develop a more useful outlook and be happier at your work.

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第2题
According the passage, what can be inferred about the author?

A.He does not have definite personal view towards renewable energies.

B.He compares non-renewable energies with renewable energies.

C.He displays a view towards the application of renewable energies.

D.He does side with the views of environmentalists completely.

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第3题
What is Jacks suggestion for the next business class?

A.To discuss the topic of the former lecture.

B.To hold a debate on how to make attractive advertisements.

C.To hand in an assignment to the professor.

D.To discuss marketing strategies with the professor.

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第4题
What does the student mean when he says this?

A.He is not sure whether he needs help.

B.He is not sure whether the librarian would help him.

C.He hesitates to bother the librarian.

D.He is not sure whether he can find the information he needs.

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第5题
What can we infer from the titles the student was looking at?

A.He is specializing in business and management.

B.He finds it convenient to find a specific book.

C.He is quite interested in business and management.

D.He is quite satisfied with the services of E-library.

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第6题
What do peahens look for in peacocks?

A.Large wing feathers.

B.Loud mating calls.

C.Artistic tail displays.

D.Colorful breast plumag

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第7题
The word "ambiguous" in the passage is closest in meaning to

A.undecided.

B.recent.

C.difficult.

D.equivocal.

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