Nowadays consumers become more and more practical and buy only _______ they need.A.whe
Nowadays consumers become more and more practical and buy only _______ they need.
A.where
B.which
C.when
D.what
Nowadays consumers become more and more practical and buy only _______ they need.
A.where
B.which
C.when
D.what
Oui-of-home advertising has become more effective because_______
A) billboards can be replaced within two hours
B) consumers travel more now ever before
C) such ads have been made much more attractive
D) the pace of urban life is much faster nowadays
Fill in the blanks with the right words or phrases. Change the form where necessary. promotion customers take advantage of potential demand target approach feedback contact search for 1. Nowadays people often ________ information on the internet. 2. There is a high ________ for skilled workers in the manufacturing business. 3. She is quite satisfied with her employees who have already reached their sales ________. 4. We are doing a special ________ of our new products. 5. We need more ________ from the consumers in order to improve our goods. 6. The manager believes that Africa is a ________market for their new products. 7. Many stores ________ the holidays to promote their goods. 8. The company views “________ satisfaction” as its first rule of service. 9. ________ me tomorrow to discuss more details of our marketing plan. 10. We all appreciate her ________ to the problem.
Business ethics is not about personality, though a good personality is valuable. Ethics is the primary element and prerequisite for successful business. No matter what you do, you should think of business as a matter of integrity. Nowadays, the slip in ethics and the absence of social responsibility, especially integrity, have led to a crisis in business, seriously influencing social development.
Events resulting from a loss of trust are being seen now and then and they affect the society in many unfortunate ways. Most people know the importance of business ethics, but still some people don't honor them. We often hear media reports on problems in business, such as adding harmful materials to products. These behaviors cause much damage to consumers, who spend money but do not get quality commodities, especially when these commodities do great harm to their health. It is difficult for people to forget the case in which some children consumed unsafe milk powder produced by a few immoral businesses, and their health suffered serious damage as a result. People can't bear this kind of behavior. and the businesses responsible must be closed down and the related personal be published.
1.What is the primary component for a prosperous business?
A.Good management
B.Business ethics
C.Reliable credit status
2.What is the influence of losing integrity?
A.Hinder social development
B.Worsen the company's reputation
C.Reduce people's trust between each other
3.What is people's attitude towards business ethics?
A.All people pay attention to business ethics
B.Most people attach importance to it and follow it
C.Lots of people know its importance but still some don't honor it
4.Which of the following items is NOT mentioned in this passage?
A.The absence of ethics has led to a crisis in business world
B.Manufacturers' immoral behaviors do little harm to consumers
C.Media is important for people to know more about commodities
5.What is the author's attitude toward immoral behaviors in business?
A.Critical
B.Affirmative
C.Indifferent
That chance to listen as many times as necessary makes a difference. Back in the days when students came to class, they hear what the teacher says. They rely on the notes that they take away from it and they type it. With the lectures on iPods and on-line discussion forums when requested by students, pupils grasp the material more quickly.
And there may be additional benefits for shy students. They actually begin to shine in an on-line environment. in the online world, they're able to create thoughts, write them down, and post them to class where they can be a full participant.
According to some expert, this technology is d0ing more than giving students the flexibility to listen and learn anytime, anywhere; instead it's empowering them as education consumers, and colleges and universities are paying attention. Nowadays, they need to focus on the student experience and make the entire teaching experience not about the professor giving their lectures. It's about how can schools reach out to the students in a way that meets their needs, since so many of today's students are not "traditional learners" any more.
According to the passage, what is applied in teaching today?
A.Music.
B.Image.
C.Entertainment.
D.Digital devices.
1. What’s the primary component for a prosperous business?
A. Good management.
B. Reliable credit status.
C. Business ethics.
2. What is the influence of losing integrity?
A. Hinder social development.
B. Worsen the company’s reputation.
C. Reduce people’s trust between each other.
3. What is people’s attitude towards business ethics?
A. All the people pay attention to business ethics.
B. Lots of people know its importance but some still don’t honor it.
C. Most people attach importance to it and follow it.
4. Which one among the following items is not mentioned in this passage?
A. Nowadays, the absence of ethics, especially integrity has led to a crisis in business world.
B. Manufacture’s immoral behaviors do little harm to consumers.
C. Media is very important for people to know more about commodities.
5. What is the author’s attitude toward immoral behaviors in business?
A. Critical.
B. Affirmative.
C. Indifferent.
Once upon a time (not so very long ago, either!) industrial goods were made to last forever. If you bought a ear or a stove, it was a once-in-a-lifetime investment(投资). You paid good money for it, and you took care of it. Nowadays industry has persuaded us that products shouldn't last a long time. It's cheaper to throw them away than it is to repair them. This has led directly to the "throw-away society" which is a tremendous waste of the earth's resources.
Just think of the cars that are traded in daily, just because they are out of style. Think of the expensive packaging material that is thrown away every time a new object is bought. And we consumers have to pay for that material! Our industrial society has turned us into spoiled children. This wastefulness has got ten us into the mess (困境) we are in now. When we have no resources left, then we'll start to take care of what we have. But why can't we act before this happens? Why can't we go back to being a society in which the prevention of waste is a virtue?
Products used to be made to last ______.
A.for at least five years
B.for ten years
C.for as long as you take good care of them
D.for your whole life
This【57】rate of destruction has serious consequences【58】the environment. Scientists estimate, for example, that 137【59】of plant, insect or animal become【60】every day due to logging. In British Columbia,
【61】,since 1990,thirteen rainforest valleys have been clear cut,142 species of salmon have already become extinct, and the【62】of grizzly bears, wolves and many other creatures are threatened. Logging,
【63】,provides jobs , profits, taxes for the government and cheap products of all kinds for consumers, so the government is【64】to restrict or control it. Much of Canada's forestry production【65】making pulp and paper. According to the Canadian Pulp and Paper Association, Canada【66】34%of the world's wood pulp and 49% of its newsprint paper. If these paper products could be produced in some other way, Canadian forests could be【67】. Recently, a possible【68】way of producing paper has been suggested by agriculturalists and environmentalists: a plant called hemp. Hemp has been cultivated by many cultures for thousands of years. It produces fibre which can be【69】paper, fuel, oils, textiles, food, and rope. For many centuries, it was essential to the economies of many countries【70】it was used to make the ropes and cables used on sailing ships; colonial expansion and the establishment of a world-wide trading【71】would not have been possible【72】hemp. Nowadays, ships' cables are usually made from wire or synthetic fibres, but scientists are now suggesting that the cultivation of hemp should be【73】for the production of paper and pulp. According to its proponents, four-times as【74】paper can be produced from land using hemp rather than trees, and many environmentalists believe that the【75】scale cultivation of hemp could reduce the pressure on Canada's forests.
(41)
A.matching
B.equivalent
C.mounting
D.reaching
Inconspicuous Consumption
Products and services that were once the preserve of a very wealthy few—from designer handbags to fast cars, bespoke tailoring and domestic servants—are increasingly becoming accessible, if not to everyone, then certainly to millions of people around the world. This may appall killjoy economists, but it is arguably even more upsetting to those super-rich folk who have long been able to afford luxury, and may in one crucial respect even regard it as a necessity. As Thorstein Veblen noted over a century ago in "The Theory of the Leisure Class"—the book in which he coined the phrase "conspicuous consumption"—spending lavishly on expensive but essentially wasteful goods and services is "evidence of wealth'. In the 21st century, "being a conspicuous consumer is getting harder and harder", says James Lawson of Ledbury Research, a firm that advises luxury businesses on market trends. What does a billionaire have to do to get noticed nowadays?
Being a millionaire, for instance, is becoming commonplace. In 2004 there were 8.3 million households worldwide with assets of at least $1 million, up by 7% on a year earlier, according to the latest annual survey by Merrill Lynch and Capgemini. The newly wealthy are often desperate to affirm their status by conspicuously consuming the favoured brands of the already rich. In developed countries this can be seen, in its extreme form, in the rise of "Bling"—jewellery, diamonds and other luxuries sported initially by rappets. The number of luxury buyers in the developed world is also being swelled by two other trends. First, consumers are increasingly adopting a "trading up, trading down" shopping strategy. Many traditional mid-market shoppers are abandoning middle-of-the-range products for a mix of lots of extremely cheap goods and a few genuine luxuries that they would once have thought out of their price league.
Alongside this "selective extravagance" is the growth of "fractional ownership": time-shares in luxury goods and services formerly available only to those paying full price. Fractional ownership first got noticed when firms such as Net Jets started selling access to private jets. It has since spread to luxury resorts, fast cars and much more. In America, From Bags to Riches—"better bags, better value"—lets less-well-off people rent designer handbags. In Britain, Damon Hill, a former racing driver, has launched P1 International. A L2,500 ($4,300) joining fee, plus annual membership of £13,750, buys around 50-70 driving days a year in cars ranging from a Range Rover Sport to a Bentley or a Ferrari. As a result, "the price of entry for much of what traditionally was available to the top 0.001% is now far lower", says Mr Lawson, who notes the sorry implications for a would-be conspicuous consumer: "How do I know if the guy who drives past me in a Ferrari owns it or is just renting it for the weekend?"
Demand for luxury is also soaring from emerging economies such as Russia, India, Brazil and China. Antoine Colonna, an analyst at Merrill Lynch, estimates that last year Chinese consumers already accounted for 11% of the worldwide revenues of luxury-goods firms, with most of their buying done outside mainland; China. He forecasts that by 2014, they will have overtaken both American and Japanese consumers, becoming the world's leading luxury shoppers, yielding 24% of global revenues. These emerging consumers have a big appetite for the top luxury brands—and the owners of those brands are increasingly keen to oblige. Russia is producing today's most determinedly conspicuous consumers. Roman Abramovich, the best-known oligarch not in jail, has conspicuously set new standards in buying mansions, ski resorts and soccer teams. For the already rich, strategies such as splashing out on ever bigger houses, longer yachts or getting special treatment from luxury-goods firms does not contribute much marginal conspicuousness. Meanwhile, the list of new
A.More people have more money.
B.More people can afford servants.
C.People are becoming less concerned with what other people buy.
阅读理解 判断给出的语句是否正确,正确的在括号内写(T)不符的在括号内写(F)
It is amazing to note that the Internet is still such a new device, and yet it is one of the fastest and most powerful media tools. But think about it for a moment. On the Internet, a big online company can be run by only two guys in their garage. So it is only reasonable then, that people shopping online would be a little leery of the security levels.
Internet giants such as Microsoft knew consumer confidence was the key to getting virtual (虚拟的) shopping off the ground, and they work hard to make people feel safe to shop online.
Credit card companies, too, quickly saw the potential For online shopping, and have installed things like online shopping insurance for people. If you ever have a problem with your online credit purchases, many credit card companies will happily refund (退还) your money and then set their claws on the company that wronged you。 Now that’s buying power!
There are other bonuses for online shoppers, of course. No line-ups,for one. No annoying mall shopping carts with broken wheels and kids crying because their parents won’t get them what they want.
When shopping on1ine, consumers can sit down, have a coffee, and wear their slippers, not having to worry about their hair or parking, and just clicking through sale after sale.
Comparison shopping couldn’t be any easier. And thanks to courier companies (快递公司) getting in on the act you never need to wait longer than a day or two to get those all important purchases delivered right to your door.
No wonder so many companies are shaking their heads at traditional retailing and instead looking to the “virtual” world to attract online shoppers.
() 26、 The underlined word “leery” in the first paragraph means being very sure.
() 27、 Consumer confidence in online shopping mainly relies on security in shopping.
() 28、 Internet giants, traditional retailers, courier companies and credit card companies have made contributions to the popularity of online shopping.
() 29、 The author think of the current online shopping as safe, convenient and fast.
() 30、 Nowadays many companies are trying to cooperate with the online shoppers instead of traditional retailers.
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