This passage most probably is ______.A.a book reviewB.the preface of a bookC.the post scri
This passage most probably is ______.
A.a book review
B.the preface of a book
C.the post script. of a book
D.the conc4uding part of a book
This passage most probably is ______.
A.a book review
B.the preface of a book
C.the post script. of a book
D.the conc4uding part of a book
What might be the most suitable title for the passage?
A.A Dentist's Work
B.Psychological Problems
C.Fears in Childbirth
D.Psychological Factors in Pain Endurance
According to the passage, which of the following is true?
A.The compute may cause health problems for its users.
B.The computer has led to a revolution in every aspect of life.
C.The computer is financially within reach for most consumers.
D.The influence the computer has on life is not as great as people have predicted.
Which can NOT be learned from the passage?
A. many chronic-disease deaths are preventable
B. chronic diseases are the major cause of death in most countries
C. chronic diseases are killing more middle-aged people than elderly people
D.economic gains in many countries have contributed to chronic-disease deaths
According to the passage, one advantage of the author's proposal is that______.
A.it can produce charcoal most of which can be used as fuel
B.it doesn't involve any international cooperation or negotiation
C.it brings extra income to farmers and saves government money
D.it needs no advanced technology or expensive equipment
听力原文: Zoe Chambers was a successful PR (Public Relations) consultant and life was going well — she had a great job, a beautiful flat and a busy social life in London. Then one evening in June last year, she received a text message telling her she was out of work. "The first two weeks were the most difficult to live through," she said. "After everything I'd done for the company, they dismissed me by text! I was so angry and I just didn't feel like looking for another job. I hated everything about the city and my life."
Then, Zoe received an invitation from an old school friend, Kathy, to come and stay. Kathy and her husband, Huw, had just bought a farm in northwest Wales. Zoe jumped at the chance to spend a weekend away from London, and now, ten months later, she is still on the farm.
"The moment I arrived at Kathy's farm, I loved it and I knew I wanted to stay," said Zoe.
"Everything about my past life suddenly seemed meaningless."
Zoe has been working on the farm since October of last year and says she has no regrets. "It's a hard life, physically very tiring," she says. "In London I was stressed and often mentally exhausted. But this is a good, healthy tiredness. Here, all I need to put me in a good mood is a hot bath and one of Kathy's wonderful dinners."
Zoe says she has never felt bored on the farm. Every day brings a new experience. Kathy has been teaching her how to ride a horse and she has learnt to drive a tractor. Since Christmas, she has been helping with the lambing — watching a lamb being born is unbelievable. She says, "It's one of the most moving experiences I've ever had. I could never go back to city life now."
Questions 26 to 29 are based on the passage you have just heard.
26. How did Zoe find her life in London when working as a PR consultant?
27. What is the most important reason Zoe went to visit Kathy's farm?
28. How does Zoe feel about the country life according to the passage?
29. What is the main idea of the passage?
(33)
A.Satisfying.
B.Tough.
C.Meaningless.
D.Boring.
Section B
Directions: In this section, you will hear 3 short passages. At the end of each passage, you will hear some questions. Both the passage and the questions will be spoken only once. After you hear a question, you must choose the best answer from the four choices marked A, B, C and D.
听力原文: The rise of multinational companies, global marketing, new communications technologies, and shrinking cultural differences have led to an unparalleled increase in global public relations or PR.
Surprisingly, since modern PR was largely an American invention, the US leadership in PR is being threatened by PR efforts in other countries. Ten years ago, for example, the world's top five public relations agencies were American-owned. In 1991, only one was. The British in particular are becoming more sophisticated and creative. A recent survey found that more than half of all British companies include PR as part of their companies planning activities, compared to about one third of US companies that do so. It may not be long before London replaces New York as the capital of PR.
Why is America lagging behind in the global PR race? First, Americans as a whole tend to be fairly provincial and take more interest in local affairs. Knowledge of world geography, for example, has never been strong in this country. Secondly, Americans lag behind their European and Asian counterparts in knowing a second language.
Finally, people involved in PR abroad tend to keep a closer eye on international affairs. In the financial area, for instance, most Americans read The Wall Street Journal. Overseas, their counterparts read the Journal as well as the Financial Times of London and The Economist, the latter two being publications not often read in this country.
(1)
A.Huge increase in the number of public relations companies.
B.Shrinking cultural differences.
C.New communications technologies.
D.PR efforts in other countries.
Surprisingly, since modern PR was largely an American invention, the U.S. leadership in public relations is being threatened by PR efforts in other countries. Ten years ago, for example, the world’s top five public relations agencies were American-owned. In 1991, only one was. The British in particular are becoming more sophisticated and creative. A recent survey found that more than half of all British companies include PR as part of their corporate (公司的) planning activities, compared to about one-third of U.S. companies. It may not be long before London replaces New York as the capital of PR.
Why is America lagging behind in the global PR race? First, Americans as a whole tend to be fairly provincial and take more of an interest in local affairs. Knowledge of world geography, for example, has never been strong in this country. Secondly, Americans lag behind their European and Asian counterparts (相对应的人) in knowing a second language. Less than 5 percent of Burson—Marshall’s U.S. employees know two languages. Ogilvy and Mather has about the same percentage. Conversely, some European firms have half or more of their employees fluent in a second language. Finally, people involved in PR abroad tend to keep a closer eye on international affairs. In the financial PR area, for instance, most Americans read the Wall Street Journal. Overseas, their counterparts read the Journal as well as the Financial Times of London and The Economist, publications not often read in this country.
Perhaps the PR industry might take a lesson from Ted Turner of CNN (Cable News Network). Turner recently announced that the word “foreign” would no longer be used on CNN news broadcasts. According to Turner, global communications have made the nations of the world so interdependent that there is no longer any such things as foreign.
第26题:According to the passage, U.S. leadership in public relations is being threatened because of ________.
A) an unparalleled increase in the number of public relations companies
B) shrinking cultural differences and new communications technologies
C) the decreasing number of multinational corporations in the U.S.
D) increased efforts of other countries in public relations
Surprisingly, since modem PR was largely an American invention, the U. S. leadership in public relations is being threatened by PR efforts in other countries. Ten years ago, for example, the world's top five public relations agencies were American-owned. In 1991, only one was. The British in particular are becoming more sophisticated and creative. A recent survey found that more than half of all British companies include PR as part of their corporate planning activities, compared to about one-third of U. S. companies. It may not belong before London replaces New York as the capital of PR.
Why is America lagging behind in the global PR race? Firstly, Americans as a whole tend to be fairly provincial and take more of an interest in local affairs. Knowledge of world geography, for example, has never been strong in this country. Secondly, Americans lag behind their European and Asian counterparts in knowing a second language. Less than 5 percent of Burson-Marshall's U. S. employees know two languages. Ogilvy and Mather has about the same percentage. Conversely, some European firms have half or more of their employees fluent in a second language. Finally, people involved in PR abroad tend to keep a closer eye on international affairs. In the financial PR area, for instance, most Americans read the Wall Street Journal. Overseas, their counterparts read the Journal as well as the Financial Times of London and The Economist, publications not often read in this country.
Perhaps the PR industry might take a lesson from Ted Turner of CNN (Cable News Network). Turner recently announced that the word "foreign" would no longer be used on CNN news broadcasts. According to Turner, global communications have made the nations of the would so interdependent that there is no longer any such thing as foreign.
According to the passage, U. S. leadership in public relations is being threatened because of ______.
A.shrinking cultural differences and new communication technologies
B.increased efforts of other countries in public relations
C.an unparalleled increase in the number of public relations companies
D.the decreasing number of multinational corporations technologies
Surprisingly, since modern PR was largely an American invention, the U.S. leadership in public relations is being threatened by PR efforts in other countries. Ten years ago, for example, the world's top five public relations agencies were American-owned. In 1991, only one was. The British in particular are becoming more sophisticated and creative. A recent survey found that more than half of all British companies include PR as part of their corporate planning activities, compared to about one-third of U.S. companies. It may not belong before London replaces New York as the capital of PR.
Why is America lagging behind in the global PR race? Firstly, Americans as a whole tend to be fairly provincial and take more of an interest in local affairs. Knowledge of world geography, for example, has never been strong in this country. Secondly, American lag behind their European and Asian counterparts in knowing a second language. Less than 5 percent of Burson-Marshall's U.S. employees know two languages. Ogilvy and Mather has about the same percentage. Conversely, some European firms have half or more of their employees fluent in a second language. Finally, people involved in PR abroad tend to keep a closer eye on international affairs. In the financial PR area, for instance, most Americans read the Wall Street Journal. Overseas, their counterparts read the Journal as well as the Financial Times of London and The Economist, publications not often read in this country.
Perhaps the PR industry might take a lesson from Ted Turner of CNN (Cable News Network). Turner recently announced that the word "foreign" would no longer be used on CNN news broadcasts. According to Turner, global communications have made the nations of the would so interdependent that there is no longer any such thing as foreign.
According to the passage, U.S. leadership in public relations is being threatened because of ______.
A.shrinking cultural differences and new communication technologies
B.increased efforts of other countries in public relations
C.an unparalleled increase in the number of public relations companies
D.the decreasing number of multinational corporations technologies
The Development of PR
The rise of multinational corporations, global marketing, new communications technologies, and shrinking cultural differences have led to an unparalleled increase in global public relations or PR.
Surprisingly, since modern PR was largely an American invention, the U. S. leadership in public relations is being threatened by PR efforts in other countries. Ten years age, for example, the world’s top five public relations agencies were American-owned. In 1991, only one was. The British in particular are becoming more sophisticated and creative. A recent survey found that more than half of all British companies include PR as part of their corporate planning activities, compared to about one-third of U. S. companies. It may not belong before London replaces New York as the capital of PR.
Why is America lagging behind in the global PR race? Firstly, Americans as a whole tend to be fairly provincial and take more of an interest in local affairs. Knowledge of world geography, for example, has never been strong in this country. Secondly, American lag behind their European and Asian counterparts in knowing a second language. Less than 5 percent of Bur son-Marshall’s U.S. employees know two languages. Ogilvy and Mather has about the same percentage. Conversely, some European firms have half or more of their employees fluent in a second language. Finally, people involved in PR abroad tend to keep a closer eye on international affairs. In the financial PR area, for instance, most Americans read the Wall Street Journal. Overseas, their counterparts read the Journal as well as the Financial Times of London and The Economist, publications not often read in this country.
Perhaps the PR industry might take a lesson from Ted Turner of CNN (Cable News Network). Turner recently announced that the word “foreign” would no longer be used on CNN news broadcasts. According to Turner, global communications have made the nations of the world so interdependent that there is no longer any such thing as foreign.
According to the passage, U.S. leadership in public relations is being threatened because of______.
A.shrinking cultural differences and new communication technologies
B.increased efforts of other countries in public relations
C.an unparalleled increase in the number of public relations companies
D.the decreasing number of multinational corporations technologies
Surprisingly, since modern PR was largely an American invention, the U.S. leadership in public relations is being threatened by PR efforts in other countries. Ten years ago, for example, the world's top five public relations agencies were American-owned. In 1991, only one was. The British in particular are becoming more sophisticated and creative. A recent survey found that more than half of all British companies include PR as part of their corporate planning activities, compared to about one-third of the U.S. companies. It may not be long before London replaces New York as the capital of PR.
Why is America lagging behind in the global PR race? First, Americans as a whole tend to be fairly provincial and take more of an interest in local affairs. Knowledge of world geography, for example, has never been strong in this country. Secondly, Americans lag behind their European and Asian counterparts in knowing a second language. Less than 5 percent of Burson-Marshall's American employees know two languages. Ogilvy and Mather has about the same percentage. Conversely, some European firms have half or more of their employees fluent in a second language. Finally, people involved in PR abroad tend to keep a closer eye on international affairs. In the financial PR area, for instance, most Americans read the
Wall Street Journal. Overseas, their counterparts read the Journal as well as the Financial Times of London and The Economist, publications not often read in this country.
Perhaps the PR industry might take a lesson from Ted Turner of CNN (Cable News Network). Turner recently announced that the word "foreign" would no longer be used on CNN news broadcasts. According to Turner, global communications have made the nations of the world so interdependent that there is no longer any such thing as foreign.
According to the passage, the U.S. leadership in public relations is being threatened because of ______.
A.an unparalleled increase in the number of public relations companies
B.shrinking cultural differences and new communications technologies
C.the decreasing number of multinational corporations in the U. S.
D.increased efforts of other countries in public relations
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