Critical Successful Factors of CRM ImplementationsProject PlanningProject planning involve

Critical Successful Factors of CRM Implementations

Project Planning

Project planning involves of setting project goals, identifying 【S1】______

high level business requirements, with establishing project teams 【S2】______

and high level project estimates.

Architectural Design

While high level architectural decision is made as

part of the process of choosing a CRM vendor, it remains as a

critical successful factor when integrating CRM with particular

existing information system. Make sure if your CRM plans include 【S3】______

a scalable architecture framework.

Phased Approach

It is important to break your CRM project down into 【S4】______

manageable pieces by setting up pilot programs and

short-term milestones. If dependent on the IT experience, some 【S5】______

organizations choose the easiest application as the pilot project, while

others implement of a mission-critical application first. The pilot 【S6】______

project can demonstrate the benefits of CRM to motivate with 【S7】______

all the necessary departments and groups to fully commit to 【S8】______

the project.

Data Gathering

The start point of data gathering is to focus on the

data that necessary for your business decision making and to 【S9】______

logically derive other data requirement. Lack of sufficient data will

lead to the failure in one way, while gathering and storing excessive

and necessary data will result from cost overrun and delay of 【S10】______

system deliver.

Organization Commitment

The implementation of a CRM project

involves everyone in the customer relationship chain. The commitment

from all parties is the key to the success of CRM implementation.

The commitment comes from the understanding of the benefits 【S11】______

of CMR, particularly the specific benefits to related departments. For

example, if the sales force isn't completely sold on the system's

benefits, which they may not input the kind of demographic data 【S12】______

that is essential to the program's success.

【S1】______