题目内容
（请给出正确答案）
简答题官方参考答案
（由简答题聘请的专业题库老师提供的解答）
更多“Catalogs are sales tools designed to help both ________ save time and money in selling and buying.”相关的问题
A、Catalogs eliminate the constraints of space and time.
B、Customers prefer catalog shopping to e-tailing.
C、Catalogs increase interest in products that are then bought online.
D、Products and services can both be sold via catalogs.
We can infer from the last paragraph that
A．Neiman Marcus has just decided to transit to the Web.
B．online sales are the sole source of Neiman Marcus' revenue.
C．the total sales of Breitling has increased in spite of less catalogs since 2002.
D．Prada does not need a Web site at all.
Prada claims a new Web site is "under development." But having a mysteriously useless home page, it admits, has an allure. It screams exclusivity: you can see, but you can't click. It's a uniquely Prada solution to this riddle: how to make your luxury brand work on the Internet without diminishing its value. In a sense, the Internet is antithetical to the "high touch" luxury experience. There is no indulgence by sales staff, and customers have come to see the Net as a path to cheap prices, not top-dollar goods. There's no velvet rope: anyone can place an order, or set up shop. That's why Prada strives to maintain the link between its name and the extravagant experience of shopping at stores like its $40 million New York flagship, designed by Rem Koolhaas.
Unlike Prada, most luxury companies can't afford to ignore the Web: in the United States, ecommerce accounted for $2.5 billion in luxury sales. That figure is expected to grow to $7 billion by 2010, says Forrester Research. It's still a small fraction of the total market compared to other retail sectors, but five years ago analysts said there was "no way" luxury would sell online. They were betting customers wouldn't pay that much on the Web, and top brands wouldn't go slumming in this bargain basement. One of the first high-end luxury retailers, Ashford. com, had many well-publicized struggles, with its stock dropping to near rock bottom in 2001.
Companies like Neiman Marcus that have strong catalog sales have made the transition to the Web more easily; online sales are the company's fastest-growing source of revenue. Swiss watchmakers Breitling and Patek Philippe have taken another tack with Web sites that offer only information, not sales. Breitling director of marketing Ben Balmer says a luxury brand needs to offer "a buying experience" that only a well-run store can provide. However, he notes that since 2002, it has presented 30 percent fewer catalogs in the United States, and seen sales rise more than 35 percent, thanks to exposure on the Internet. Prada may not need a working Web site after all.
In the first paragraph, the internet of Prada is mentioned to
A．stress the importance of Web Site.
B．emphasize the peculiarity of Prada.
C．introduce the topic of online sale.
D．solve the doubt of Nina Dietzel.
A．The farmers liked to order from catalogs because of the lower prices.
B．If the farmers ordered a lot of things they could get a refund for one of them.
C．Ward's business was popular among farmers because it was convenient for them to order from catalogs.
D．Some small stores were driven out of the business because they didn't give refund to farmers.
听力原文：W: What are you doing？
M: (20) I'm ordering some filing cabinet out of a catalog.
W: What do you need them for？
M: There's so much stuff piling up in my dormitory room. If I don't do something soon, I won't be able to move in there.
W: Do you usually order from a catalog？
M: Sometimes. Why？
W: (19) Oh, it's just in the history class today we were talking about how the catalog sales business first got started in the U. S. A Chicago retailer, Montgomery Ward started it in the late 1800s. (21) It was really popular among farmers. It was difficult for them to make it to the big city stores so they ordered from catalogs.
M: Was Ward the only one in the business？
W: At first, but another person named Richard Sears started his own catalog after he heard how much money Ward was making.
M: What made them so popular？
W: Farmers trusted Ward and Sears for one thing. They delivered the products the farmers paid for and even refunded the price of things the farmers weren't satisfied with. (22) The catalog became so popular in some countries that school teachers even used them as textbooks.
M: Textbooks？
W: (22) Yes. Students practice spelling the names and adding up the prices of things in the catalogs.
M: Was everybody that thrilled about it？
W: That's doubtful. Say they drove some small store owners out of business. Sears and Ward sold stuff in such large quantities. They were able to undercut the prices at some small family owned stores.
19. What are the two speakers mainly talking about？
20.What does the man need the catalog for？
21.What can we learn about the catalogue business from the conversation？
22.Why did some schools use catalogs？
(23)
A．How to place orders.
B．The woman's history class.
C．The history of American catalog business.
D．The relationship between farmers and Ward.
Purchasing Guidelines
For lab use: Supplies must be ordered through standard procedure using the standard official form, and charged to an active university account number.
For office use: Certain supplies are kept in stock in the department and can be picked up on an as-needed basis from the supply office. The standard official form. is not required for these items unless they are intended for lab use.
These are the in-stock items:
pens, pencils
paper clips/binding clips
Post-It notes, yellow, several sizes
lined note pads, yellow or white, two sizes: 5"x8" and 8.5"xll"
hanging file folders, dark green
rolls of scotch tape (dispenser refills)
overhead projector markers
correction fluid
If what you need is not on this list, other supplies can be ordered from Corporate Express Co.
As Northern University's preferred office supply vendor, Corporate Express Co. stocks an extensive list of items for next-day or second-day delivery.
To find the items you need, borrow their catalog from Carol Sera in the supply office.
The prices listed in the catalog are usually discounted up to 45%.
For items that are not in stock or are not available from Corporate Express, catalogs from other recommended NU Supply Vendors are available. The ordering procedure is the same as above.
All purchases made for NU purposes are tax-exempt; most vendors will not charge sales tax if you present them with a copy of the State Tax Exemption Letter at the time of purchase. If you do pay sales tax, it is not reimbursable in most cases.
The State Tax Exemption Letter must be obtained from Denies Brian.
Note: This letter may be used only for purchases intended for university use. Nil's tax exemption is not for personal use by individuals, faculty, staff, or students.
When should the standard official form. be submitted？
A．When faculty members want to purchase office supplies
B．When staff members need supplies for lab use
C．When employees need pencils for their offices
D．When stocks are low
Dear Ms. Pascal,
I would appreciate very much an opportunity to meet with you and demonstrate how my unique experience and education could be of particular advantage to your company’s future growth.
My practice last summer at Pascal Business Systems helped me focus on my academic and career goals. My fourteen weeks with your company involved sales support activities including preparing brochures and catalogs，coordinating trade shows，providing data and information to salespeople in the field，and interacting with customers.
During the past two semesters I have concentrated on developing my electronic publishing and business communication skills. I am confident that I Can improve the ways in which Pascal Business Systems provides support for field marketing representatives. This would include designing and maintaining an online catalog which could be coordinated with current inventories(库存清单).
I am available for an interview at your convenience and look forward to an opportunity to discuss ways to improve operations and communications with field locations and sales. Thank you for your kind consideration.
Sincerely，
Lourdes Santiago
56. How long did Lourdes Santiago work at Pascal Business System？
______________________________
57. What activities was he involved in when he had his practice in the company？
A whole variety of____________________________.
58. What special skills did Lourdes Santiago develop during the past two semesters？
He developed electronic publishing and_________________________
59. What could he do to help support the field marketing representatives？
By designing and maintaining__________________________
60. What is ？
Lourdes Santiago writes the letter to ask for__________________________.
There has been a great increase in retail sales, ______ .
A．does there
B．isn't there
C．hasn't there
D．isn't it
警告：系统检测到您的账号存在安全风险
为了保护您的账号安全，请在“简答题”公众号进行验证，点击“官网服务”-“账号验证”后输入验证码“”完成验证，验证成功后方可继续查看答案！
